We keep it simple - tell us your skin tone, undertone, and other info to give us an idea of our personal coloring.
Then tell us about your shopping preferences, and allergies.
Looking for a dewy foundation, or a pigmented blush that works for your skin tone? We've got you.
Your feed on Lychee is tailored to your personal coloring and preferences - and it auto-refreshes to help you build your look.
We get it - we're sick of swiping too. With Lychee, it's easy to find the one (foundation).
Every product gets its own compatibility score, based on your profile.
The best part? Your friends can join in.
Browse the products they recommend, read their reviews, and see looks built from people that look like you.
I love this blush! It's the perfect terracotta for the summer.
No ads
No influencers
Indie-oriented
How many products have you bought that ended up in the back of a drawer? How many times have you trusted a sponsored post, only to find the product was never going to work for you? How many times have you loved a shade under Sephora or Ulta lighting, then gotten home and hated it?
For us, the answer was “way too many.” Between the five of us, we have different skin tones, skin types, budgets, and beauty routines, but we all had the same problem. We were tired of researching for hours only to end up guessing, or counting on pure luck to find something that actually worked.
Technology has changed how we shop for almost everything, yet somehow finding the right shades got left behind. Whether it’s blush, lipstick, eyeshadow, or foundation, matching it to your skin shouldn’t still come down to guesswork. So we built something to change that.
Our mission is simple: make finding makeup as personal as you are, with recommendations for exactly what you need.
Our dream? That the next shade you buy is the right one.
Co-Founder
I'm a three-time startup founding member with a background as a Microsoft engineer, founding engineer, and founding product manager, so scaling products is my happy place. I studied Computer Science at Purdue and have spent years building a network of professional makeup artists. Lychee is where those two worlds finally meet.
Favorite product
Fenty Gloss Bomb
Co-Founder
I spent years in customer success at a Series B startup, where I onboarded our largest enterprise client, and before that I was a Product Manager at Microsoft. I studied Computer Science at Georgia Tech and lived in South Korea for two years. Along the way I built a network of social influencers, and with Lychee I get to build for the beauty community I love.
Favorite product
Rare Beauty Soft Pinch
Founding Engineer
I'm a Software Engineer at Microsoft with a Master's in Computer Engineering and a Bachelor's in Computer Science from Iowa State. Before Lychee, I created a hands-on cybersecurity training platform for security engineers. I care about building things that are secure and thoughtful, and I'm excited to bring that to how people find their makeup.
Favorite product
MAC Ruby Woo
Founding Engineer
I'm a Software Engineer at Microsoft and a former NASA spacecraft integration and launch engineer, with a Master's in Computer Science from USC. I'm fluent in Arabic, Farsi, and American Sign Language. Lychee is my favorite kind of engineering problem: a hard one that makes someone's day a little easier.
Favorite product
Glossier Boy Brow
Marketing and Creative Lead
I'm a Creative Strategist, designer, and marketer with years of experience in building brands from scratch, scaling creator partnerships, and creative marketing solutions. Working on Lychee makes me excited to build inclusive products that make makeup feel exciting again!
Favorite product
anything Tower 28
